How #Foodporn Is Affecting Our Perception Of Taste

It turns out #foodporn might be bad after all! Obsessed with wanting to have sexy food to gain likes on social media, we now tend to sacrifice taste over looks. According to Business Insider the foodporn trend is becoming more and more unrealistic, and ends up making our food less savoury. In a time where most millennials claim themselves to be foodies, it might be time to reconsider our relationship with food, and to put taste before looks.

The rainbow, best for photogenic food?

If you've recently been on Instagram, you probably saw the infamous rainbow bagel that was launched last winter in New York. It honestly doesn't look that appetising, looking more like a kitsch gadget than a breakfast to enjoy on the go. There was also the rainbow cheese toastie, launched this spring in Hong Kong. As well as the rainbow coffee, introduced in a English coffee shop. It seems that 2016 is the year of the rainbow, found now on every food-shelves.


The same goes for ice creams and milkshakes that constantly get bigger, with crazy new toppings, strange mixes and usually dripping everywhere. With plenty of colours and toppings, our plates are slowly turning into Christmas trees. So to separate yourself from the other 93 million #foodporn Instagram posts, it's best to know your best assets.

In this frantic image and post race, we end up opting for an aesthetically striking dish over something we'd really want but which looks less photogenic. Have you ever photographed a delicious crepe, but that was too flat?  A divine burrito but that wasn't elegant? A perfectly seasoned curry but that looked questionable? Beware of this image obsession that makes us sacrifice the pleasure of good food. But as Business Insider mentions, a counter-revolution is in the works. For example the Instagram account Ugly Fruit and Veg, launched in 2015 and currently counting 30,000 followers.

Read More -> Here’s what the Japanese food emojis represent

By Jeanne Pouget, published on 29/07/2016